Pricing

Flexible pricing that grows with you.

Make Influence pricing has two parts: a monthly platform subscription and a service fee charged as a percentage of the commission you pay your influencers. The service fee falls as you move up a tier, from 30% on Entry to 15% on Full Service Pro. Every package gives you access to the Make Influence platform, so you can start simple, measure the results and scale when you are ready.

Monthly billing Annual billing — save 15%
Entry

Perfect for testing influencer marketing!

Start simple and get your first experience with influencers. Perfect for brands that want to validate whether influencer marketing can create sales and visibility.

95EURMonth
80EURMonth
+ service fee
Optional onboarding 670 EUR
Get started with:
  • 5 active influencers
  • 1 market
  • 1 active campaign
  • 30% service fee
  • Revenue cap 6,700 EUR
Great for first tests and validation.
Basic

For brands that want to work seriously with influencers!

This is where the real strategy begins. You get more campaigns, better data and a dedicated sparring partner, making your collaborations more effective.

535EURMonth
455EURMonth
+ service fee
Optional onboarding 670 EUR
Get started with:
  • 20 active influencers
  • 1 market
  • 2 active campaigns
  • 25% service fee
  • Dedicated Customer Success Manager
Great for brands that want to test more angles.
Full Service Pro

For companies that want influencer marketing handled for them!

We take care of strategy, partnerships and scaling, so you can focus on running your business — while we drive the growth.

from1205EURMonth
from1025EURMonth
+ service fee
Optional onboarding 670 EUR
Get started with:
  • Unlimited influencers
  • Unlimited markets
  • Unlimited campaigns
  • 15% service fee
  • Dedicated Customer Success Manager
For brands that want us close to the process.
Explained

What the packages actually include

A short explanation of the terms used in the packages above, so you can tell which setup fits your company. Nothing here needs an account to read.

Service fee

You only pay the service fee when results are created. The influencer earns their agreed commission, and Make Influence takes a percentage on top of that commission, not on top of the whole sale.

Example. A sale of 100. The influencer has agreed 10% commission and earns 10. On the Entry tier the service fee is 30% of that commission, so 3. Your total cost is 13. If nothing sells, no service fee arises.

The service fee falls as you move up a tier: 30% on Entry, 25% on Basic, 20% on Growth, 15% on Full Service Pro.

Active campaigns

A campaign is an active collaboration setup that you present to influencers. It can cover one product, a product category, a particular offer or a particular audience.

You decide what influencers promote and how they are paid, whether that is on sales, clicks or leads. An active campaign is one that is live and available to influencers during the period.

Active influencers

This is how many influencers you can work with at the same time. You can replace influencers over time, as long as you stay within the number your package covers.

You may invite as many as you like. The limit applies to how many you collaborate with actively, and you can move up to a larger package at any point. That makes it possible to test different profiles, keep the ones that perform, and replace the ones that do not fit your setup.

Market

A market means one country or one geographic region, for example Denmark, Sweden, Norway or Germany.

Every package includes the core platform

Whichever package you choose, you get the tools needed to work with influencer marketing professionally and measurably.

Webshop or website integration

Your shop is integrated with Make Influence, so traffic, clicks, discount codes, sales and performance are measured directly in the platform.

Influencer discovery

Find relevant influencers and creators who match your audience, your brand and your campaign goals.

Campaign builder

Create campaigns where influencers can see what the collaboration involves, what they get, and how to work with your brand.

Live chat with influencers

Communicate directly inside the platform, so dialogue, agreements and follow-up do not disappear into email or DMs.

Content library

Keep track of the content, images and video created through your collaborations.

Analytics and reporting

Follow performance, clicks, sales and conversions, so you can see which influencers and campaigns create the most value.

Working out the full cost of the channel rather than just the platform fee? See what influencer marketing costs and what an influencer platform actually costs in the Academy.

Explanation

What the packages include

Here is a short explanation of the most important terms in our packages, so you can choose the setup that fits your business.

You only pay when results are created. The influencer receives their commission, and we charge a percentage on top of that commission.

Example: Sale 100 EUR. Influencer commission 10% = 10 EUR. Our fee 30% of 10 EUR = 3 EUR. Your total cost = 13 EUR.

You only pay when sales are generated.

A campaign is an active collaboration setup that you present to influencers. A campaign can focus on one product, a product category, a specific offer or a specific audience.

An active campaign is a campaign that is live and available for influencers to work with during the period.

This is the number of influencers you can work with at the same time. You can replace influencers over time, as long as you stay within the active influencer limit of your package.

This makes it possible to test different profiles, keep the ones that perform and replace the ones that do not fit your setup.

A market means one country or geographic region. For example Denmark, Sweden, Norway, Germany or another market you want to work in.

Every package includes powerful platform features

No matter which package you choose, you get access to the most important tools for working professionally and measurably with influencer marketing.

By integrating your webshop or website with Make Influence, you can track traffic, clicks, discount codes, sales and performance directly in the platform.

Find relevant influencers and creators that match your audience, brand and campaign goals.

Create professional campaigns where influencers can clearly see what the collaboration is about, what they receive and how they should work with your brand.

Communicate directly with influencers in the platform, so dialogue, agreements and follow-up do not disappear in emails or DMs.

Keep track of content, images and videos created through your collaborations.

Track performance, clicks, sales, conversions and results, so you can see which influencers and campaigns create the most value.

Flexible pricing, that grows
with you

Biannual Billing
Annual Billing 15% off
Basic

€530

Month

+ Campaign payment fee / invoiced biannually

Optional onboarding €670

The Basic package is for those who want to increase their efforts in influencer marketing with our help.

Work with up to 20 handpicked influencers
Operate in 1 market
2 active campaigns
25% Campaign payment fee
Dedicated Customer Success Manager
.

.

Used by:

Growth
Popular

€800

Month

+ Campaign payment fee / invoiced biannually

Optional onboarding €1000

Take your influencer marketing efforts to the next level with our scaling influencer package.

Work with up to 180 handpicked influencers
Operate in 1 market
4 active campaigns
20% Campaign payment fee
14 days to cancel return orders
Dedicated Customer Success Manager

Used by:

PRO

€1200

Month

+ Campaign payment fee / invoiced biannually

Optional onboarding €1340

For the ones who already work with influencer marketing and want to only get the best!

Work with up to 300 handpicked influencers
Unlimited markets
Unlimited campaigns
15% Campaign payment fee
14 days to cancel return orders
Dedicated Customer Success Manager

Used by:

All our pricing packages are fully featured

Influencer Discovery

Find active influencers that fit your criteria with our advanced search function.  See the influencer marketplace.

Campaign Builder

Create professional campaigns to organize your collaborations. You can invite influencers to join campaigns and they can apply to participate to your public ones. See how a collaboration runs from brief to payout.

Public and Private chat

Communicate with individual influencers to discuss expectations, activate them and agree on next steps, or send messages to all your influencers in a campaign to keep them updated and motivated.

Content Library

Keep an overview of all the branded content published by your influencers and gain insight of how it performs.

Analytics & Reporting

Keep track of how your campaigns, influencers and pieces of content are performing at any time.What to measure, and what to ignore.